My Role
Graphic Designer
Timeline
2016-2019
Industry
Enterprise Technology / Data Center Software
Focus
Marketing Collateral · Campaign Design · Technical Graphics · Tradeshow Design
Overview
Pivot3 was an enterprise technology company specializing in hyperconverged infrastructure and data center software solutions. As the Graphic Designer, I created marketing campaigns, product collateral, and technical graphics to communicate complex technology solutions to business audiences. My work included supporting product launches, developing print and digital advertising, and designing branded experiences for industry trade shows. I worked closely with marketing and sales teams to maintain brand consistency across campaigns, presentations, and promotional materials.
Product Marketing & Technical Design
Developed product marketing materials and technical graphics to communicate complex infrastructure solutions, supporting product launches and sales initiatives through clear, consistent visual design.
Marketing Campaigns & Advertising
Created print and digital advertising concepts to support marketing initiatives, adapting campaign messaging and imagery across multiple formats while maintaining a cohesive visual direction.
Tradeshow & Experiential Design
Designed a branded 10' × 10' exhibit concept for VMworld, translating Pivot3's technology messaging and visual identity into a cohesive tradeshow environment.