My Role
Lead Graphic Designer
Timeline
2022-2024
Industry
Healthcare AI
Scope
Brand Identity • Design Systems • Marketing Collateral • Web Design • Presentation Design
Overview
ClosedLoop is a healthcare technology company using artificial intelligence to help organizations identify and address patient needs. As Lead Graphic Designer, I owned the company's visual design across brand, marketing, and sales initiatives. My work included developing brand guidelines and a scalable design system, creating marketing and presentation materials, and maintaining consistency across digital and print communications.
Brand Identity & Design Systems
Developed and maintained visual guidelines, templates, and design assets to establish consistency across the company's marketing materials and communications.
Marketing & Sales Design
Created a wide range of marketing collateral, digital assets, and presentations to support campaigns, sales initiatives, and executive communications.
Website Design & Digital Experience
Designed the ClosedLoop website, applying the brand's visual identity across homepage, product, and solution pages to create a consistent digital experience.
